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Online Giving

Increase giving with frictionless online donor experiences.

Build data-driven pages and forms that resonate with donors and increase gift conversion. Leverage powerful tools to control every aspect of your donor’s experience.

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Benefits of Data-Driven, Enterprise-Grade Online Giving

  • Control Every Experience

  • Create donor experiences that match your brand and fit your unique needs.

    You shouldn’t have to choose between high-performing forms and the ability to fully customize the user experience. You can now control every aspect of your donation page and deliver beautiful giving experiences—without hiring a developer.

    Popular Features

    • Drag & Drop Page Builder
    • Single & Multi-Step Form Builder
    • Full CSS Control
    • Custom Brand Guidelines
    • Custom Fields
    • Pop-Up & Slide-Out Forms
    • Embeddable Form
    • Customizable Follow-Up Emails
    • Split Gifts Between Projects
    • Advanced Attribution Tracking
  • Data-Driven Conversions
  • Donation Page Recurring Prompt

    Boost your fundraising forms with data intelligence.

    Leverage personalized gift asks to maximize the gift amount or convert one-time donors to recurring donors with automatic upgrades. Use your data to increase conversion rates, improve retention, and drive higher average gift amounts.

    Popular Features

    • Smart Recurring Gift Upgrades
    • Dynamic, Personalized Gift Arrays
    • Feature Projects and Sponsorship Opportunities
    • Progress Bars
    • Suggest Projects or Campaigns
    • Giving Project Grids
  • Fully Integrated with Your CRM
  • Remove Manual Work

    Remove the manual work associated with disconnected systems.

    An integrated online giving platform can save hours every week of unnecessary data cleanup and manual entry. Remove the data silos associated with traditional online giving platforms to provide a more holistic donor experience.

    Popular Features

    • Contact and Gift Syncing
    • Giving Project Syncing
    • Connected Campaign Attribution
    • Donor Portals with Offline Giving History
    • Integrated Gift Entry Terminal for Staff

Create donor experiences that match your brand and fit your unique needs.

You shouldn’t have to choose between high-performing forms and the ability to fully customize the user experience. You can now control every aspect of your donation page and deliver beautiful giving experiences—without hiring a developer.

Popular Features

  • Drag & Drop Page Builder
  • Single & Multi-Step Form Builder
  • Full CSS Control
  • Custom Brand Guidelines
  • Custom Fields
  • Pop-Up & Slide-Out Forms
  • Embeddable Form
  • Customizable Follow-Up Emails
  • Split Gifts Between Projects
  • Advanced Attribution Tracking
Donation Page Recurring Prompt

Boost your fundraising forms with data intelligence.

Leverage personalized gift asks to maximize the gift amount or convert one-time donors to recurring donors with automatic upgrades. Use your data to increase conversion rates, improve retention, and drive higher average gift amounts.

Popular Features

  • Smart Recurring Gift Upgrades
  • Dynamic, Personalized Gift Arrays
  • Feature Projects and Sponsorship Opportunities
  • Progress Bars
  • Suggest Projects or Campaigns
  • Giving Project Grids
Remove Manual Work

Remove the manual work associated with disconnected systems.

An integrated online giving platform can save hours every week of unnecessary data cleanup and manual entry. Remove the data silos associated with traditional online giving platforms to provide a more holistic donor experience.

Popular Features

  • Contact and Gift Syncing
  • Giving Project Syncing
  • Connected Campaign Attribution
  • Donor Portals with Offline Giving History
  • Integrated Gift Entry Terminal for Staff

Real Results

The recognized leader in
nonprofit fundraising software

g2-user-love
G2 Summer 2024 Award
G2 Summer 2024 Award
G2 Summer 2024 Award
G2 Award for Virtuous
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"Virtuous automation allows us to respond to donors quicker than ever before, bringing another level of relationship with our donors.”
Paul S.VP of Development
“Virtuous is an easy choice because it's user friendly and has robust integrations that minimize manual data entry between systems.”
Troy W.
"We have loved the ease of use of Virtuous. We can communicate with donors based on their giving and preferences."
Meghan M.Senior Manager of Philanthropy Operations
"Virtuous allows our team to look in one spot for shared information on donors and supporters who are close to our mission."
Nydia S.Community Partnerships Coordinator
"Virtuous ties together different systems and is our main repository for donor data. It is the data silo killer for our organization."
Brad D.

Our Pages and Forms in Action

Check out a few of the giving experiences that have been created using our forms and page builder, along with our best-practice templates.

RaiseDonors Sample Donation Page
RaiseDonors Sample Donation Page
RaiseDonors Sample Donation Page
RaiseDonors Sample Donation Page
RaiseDonors Sample Donation Page
RaiseDonors Sample Donation Page
RaiseDonors Sample Donation Page

Key Features

Flexible Donation Form Builder

RaiseDonors is the world’s most flexible donation form builder. Leverage versatile pop-up, slide-out, or embedded form options. Design single or multi-step giving experiences that simplify the process.

Campaign Landing Pages

Quickly build and deploy web landing pages with a flexible, state-of-the-art page builder. Drag and drop design elements or add your own CSS. Create engaging experiences for each campaign.

Data-Driven Gift Asks

Increase average gift size using dynamic gift arrays personalized to each donor based on capacity and giving history. Automatically upgrade donors to recurring gifts with intelligent prompts.

Best Practice Templates

Select from proven design templates for giving forms and landing pages. Customize pages and forms for your organization to maximize donor conversion and average gift.

Project-Based Giving

Empower your supporters to align their donations to their passions. Create visually engaging project-based giving opportunities with the flexibility your donors want.

Payments Flexibility

Provide the payment options your donors want with the enterprise payment features that your organization needs: ACH, Credit Card, PayPal, Apple Pay, Venmo, Google Wallet, and more.

Premiums

Give back to your donors by embedding custom, visually engaging premiums into any donation experience.

Email Builder

Never send an ugly follow-up email again with the flexible email builder. Vary your email follow-up based on the campaign or the specific action for your donor to take.

Integrated & Enterprise-Ready

Create custom fields to capture unique data points then sync online giving data directly to your CRM. Use single sign-on to easily control team permissions with your existing software.

“Need to raise money? Then RaiseDonors is the premier platform. With RaiseDonors we have exponentially increased our revenue and been able to manage and develop our donors. Most importantly we have been able to advance our mission!”
Erik Rees
CEO

Resources

Online Giving Playbook
Maximize Online Giving

Expect more

Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.

Nonprofit CRM

Everything you need to build better relationships and increase impact with confidence.

Marketing & Email

Send comprehensive, omni-channel campaigns to activate donors and increase engagement.

Events

Produce virtual, hybrid, or in-person events that are personalized and raise more.

Volunteer Mobilization

Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.

Automation

Design personalized donor journeys, plus automate back-office processes and task management.

Signals

Actionable insights to help retain donors and extend engagement.

Online Giving

Design effective online giving experiences that celebrate the impact of each donation.

Business Intelligence

Enterprise-grade business intelligence and analytics to improve decision-making.

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger
Chief Information Officer
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