Virtuous Nonprofit Benchmark Report, 2024

Nonprofit Benchmarks

Discover the Key Metrics Driving Nonprofit Success in 2024

Insights that drive results—get your free report

The 2024 Virtuous Benchmark Report is more than data—it’s your roadmap to sustainable growth. Packed with insights from 370 top-performing nonprofits, this report gives you actionable strategies to boost donor retention, recurring giving, and increase your overall revenue.

● Unlock User Data
See how your nonprofit stacks up against 370 others and discover what’s truly driving success across the sector.

● Proven Retention Tactics
Learn how top nonprofits are keeping nearly 70% of donors engaged year after year—and how you can too.

● Recurring Giving Playbook
Learn the strategies that turn one-time donors into loyal monthly supporters, delivering a steady revenue stream.

● Smart Portfolio Management
Master the art of balancing small, mid, and major donors to ensure lasting stability for your nonprofit.

● Maximize Donor Value
Follow a clear, step-by-step guide to increasing donor lifetime value and building long-term loyalty.

Don’t miss out—download the report now and start transforming your nonprofit’s future!

Download Now

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger
Chief Information Officer