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The Only Responsive CRM

A Superior DonorPerfect Alternative for High-Growth Nonprofits

Virtuous is designed for growth. The platform is intuitive and easy to learn, but what sets it apart is its extensive customization options and integrated multi-channel marketing and automation tools.

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Virtuous BI ( Business Intelligence)

Virtuous is the recognized leader for mid-sized and large nonprofits

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G2 Summer 2024 Award
G2 Summer 2024 Award
G2 Summer 2024 Award
G2 Award for Virtuous
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Users love Virtuous

"Virtuous automation allows us to respond to donors quicker than ever before, bringing another level of relationship with our donors.”
Paul S.VP of Development
“Virtuous is an easy choice because it's user friendly and has robust integrations that minimize manual data entry between systems.”
Troy W.
"We have loved the ease of use of Virtuous. We can communicate with donors based on their giving and preferences."
Meghan M.Senior Manager of Philanthropy Operations
"Virtuous allows our team to look in one spot for shared information on donors and supporters who are close to our mission."
Nydia S.Community Partnerships Coordinator
"Virtuous ties together different systems and is our main repository for donor data. It is the data silo killer for our organization."
Brad D.

Top 5 reasons to choose Virtuous over DonorPerfect

1. Enterprise-ready nonprofit CRM. Customizable to meet your needs.

Where DonorPerfect Misses the Mark

While DonorPerfect’s easy-to-use interface and budget-friendly price are appealing, its simplicity often comes with tradeoffs. The limited functionality is better suited for newer, smaller organizations that aren’t yet positioned for long-term growth.

Where Virtuous Exceeds Expectations

Virtuous is designed to scale alongside your organization, ensuring you won’t need to switch platforms as you grow. With powerful features like automation, flexible user permissions, and customizable dashboards, Virtuous provides the essential tools for nonprofits ready to take their impact to the next level.

DonorPerfect alternative Virtuous CRM dashboard

2. Scalable high-touch donor experiences with true automation.

Where DonorPerfect Misses the Mark

DonorPerfect promotes automation capabilities, but these are mostly restricted to basic task reminders. The user still needs to manually complete the action as the system only prompts them rather than offering a fully automated workflow.

Where Virtuous Exceeds Expectations

Our platform offers a holistic suite of automation tools designed to streamline your processes, boost engagement, and increase generosity. This includes back-office automation, like auto-tagging, as well as multi-channel marketing automation, like donor journey workflows.

3. Built-in marketing tools to unify your data and keep everything in one place.

Where DonorPerfect Misses the Mark

Without built-in marketing tools, DonorPerfect makes running campaigns harder than it should be. Fundraisers have to rely on third-party platforms, which can complicate workflows and take valuable time away from actual fundraising.

Where Virtuous Exceeds Expectations

Virtuous has the marketing tools you need to build responsive experiences that drive impact. With multichannel automation, you can effortlessly send personalized emails, texts, letters, and postcards, creating experiences that meet donors at every stage of their philanthropic journey. 

4. Powerful data visualization and BI tools that help you make better decisions about fundraising.

Where DonorPerfect Misses the Mark

DonorPerfect comes with no data visualization or business intelligence tools, pushing fundraisers to use third-party solutions for data extraction and analysis. With such a complex, multi-step process, this can leave your team feeling overwhelmed and unsure of which direction to take its fundraising.

Where Virtuous Exceeds Expectations

Virtuous BI leverages enterprise-grade business intelligence and data analytics to help you better understand donor behavior, optimize fundraising strategies, and build more meaningful relationships with your donors. The best part? You get these actionable insights without ever leaving the platform.

5. Adaptive pricing plans that fit every stage of your nonprofit's growth.

Where DonorPerfect Misses the Mark

DonorPerfect offers a budget-friendly price tag, but you get what you pay for. The platform comes with basic functionality that’s better suited for smaller organizations and falls short of meeting the needs of high-growth nonprofits.

Where Virtuous Exceeds Expectations

At Virtuous, we support nonprofits of any size by understanding their unique needs and offering adaptive pricing based on contact records. We always ensure no drastic price increases and maintain open, honest conversations with our nonprofits before making any changes.

The Virtuous Difference

Virtuous vs. DonorPerfect

Nonprofits all over the world are switching from DonorPerfect to Virtuous. 

Features

Easy-to-Use
Virtuous features an intuitive and easy-to-navigate user interface. Plus, with unlimited access to Virtuous Academy, your team can quickly onboard and start using the platform right away.

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Personalization at Scale
Built on responsive fundraising, Virtuous offers tools like marketing automation and donor segmentation that empower you to create personalized communication at every touchpoint.

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Automation
With automated workflows, your staff can focus more on personalized donor engagement and spend less time on administrative tasks.

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Business Intelligence Data and Analytics
Virtuous BI turns complex data into clear, actionable insights that every member of your team can use to make more informed decisions.

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Social and Financial Scoring
Virtuous can provide social and financial scoring to help you identify high-potential donors, tailor engagement strategies, and deepen donor connections to your mission.

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Website Tracking
Deepen donor relationships by making more informed decisions. Using website tracking, you can create more personalized and meaningful interactions.

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Robust Data Validation
When it comes to data hygiene, you need a CRM that checks all the boxes. Virtuous will automatically flag bad phone numbers, addresses, emails, and even duplicate data entries.

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DonorPerfect

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Norwescap Boosts Lapsed Donor Engagement with Virtuous

“It really became one comprehensive campaign and because it was all being managed and tracked through Virtuous, we were able to see every step of the way. We can now answer questions like ‘What’s happening?’, ‘How are our owners responding?’, ‘How are they interacting?’, ‘How are they behaving?’ And that really allowed us to get very refined with our communication.”

Heather Thompson,

Chief Development Officer, Norwescap

Virtuous helps you...

Increase team efficiency

Streamline processes with automation and efficient reporting.

Case Study
Case Study

Increase giving by 36%

Deliver personalized experiences to engage your donors.

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Case Study
Case Study

Get a clear view of your data

Leverage metrics for accelerated fundraising and growth.

Case Study
Case Study

Gain Better Insights

A modern, user-friendly CRM that empowers all users.

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Case Study
Case Study

Top Fundraising Leaders Recommend Virtuous

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Jeremy Beer
CoFounder, AmPhil

"Our experience at AmPhil has been that nonprofits ready to start thinking like the world’s most successful businesses find Virtuous to be the platform—and partner—they need."

Kelsey Ingram
Technology Director, CauseMic

"Virtuous clearly has nonprofit best practices baked into its core. They're thinking about how nonprofits can leverage for profit strategies at every turn."

Andrew Olsen
EVP, Fundraising Solutions, DickersonBakker

"I love Virtuous because of how intentionally they've designed their platform to allow ministries and other nonprofits to engage with supporters in highly personalized, scalable, and responsive ways. When I'm asked for referrals to CRM platforms, Virtuous is always #1."

Beth Fisher
CEO & Founder, Fisher Strategic

“I have worked with Virtuous from two sides: as an end-user utilizing the platform to run a nonprofit, and as a partner doing strategic implementations...The impact and benefits that Virtuous provides cannot be overstated. Truly, there is no better offering or company in this space.”

Nonprofit CRM Checklist

The comprehensive guide to maximize your donor software.

Understand, analyze, and identify your ideal CRM.
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Nonprofit-CRM-Checklist

Grow generosity with Virtuous

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger
Chief Information Officer
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