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Picture of Mckenna Bailey

Mckenna Bailey

Mckenna Baley is a writer and content marketer. She has written pop culture pieces for SheKnows, website copy for retail and B2C brands, as well as email marketing, educational content, and other content for SaaS, higher education, and other B2B brands.
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Scaling Donor Relationships At Any Size

One constant you’ll find across every organization, no matter what kind, is the problem of scale. The habits and the processes that helped you, in the beginning, are suddenly making

May 28, 2019
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Predictive Analytics for Nonprofits

The decision to give is a much different one than choosing a product or service to buy. In many ways, it’s much more personal and nuanced. Whether a donor is

May 24, 2019
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5 Reasons to Empower Donors

The success of your fundraising efforts is due, in no small part, to your focus on donor relations. People need to care about your mission and believe in your process

May 21, 2019
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What Market Volatility Means to Your Donors

Any time the stock market gets rattled, the phrase “Market Volatility” gets bandied around in radio shows, news articles, podcasts, and (yes, this is one of them) blog posts. The

March 21, 2019
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How to Effectively Use Nonprofit Emails

In the world of nonprofits where time and resources are slim, email marketing can sound like an answer to a prayer. All you need to do in order to reach

April 19, 2018
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4 Antidotes to Data Apathy

Discover key strategies to overcome data apathy in nonprofits, enhancing engagement and donor relationships.

December 18, 2017
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