Prospect Research Tools TL;DR: Data from our 2026 Nonprofit Benchmark Report revealed that 67% of all donor revenue comes from major donors. And 22% from mid-level donors. And while there
Donation Page TL;DR: Let’s talk about your donation page. If a donor makes it all the way to your website giving page, so much of the legwork has already been
TL;DR: One month ago, I stood on a stage in Dallas to close out day two of our Respond conference, the one week each year when our customers come together
The following blog is a re-posted article from our partners at Intrumentl. The new Instrumentl Discover turns prospecting into a conversation. Describe your program in plain language, then refine your
TL,DR: Nonprofits leave $4-$7 billion on the table each year in underutilized corporate matching gifts. [1] Why? Two things drive this gap: But the programs continue to grow, with more
TL;DR: If you lead marketing or fundraising at a nonprofit, you already feel the squeeze. Donors have less attention to give, more places to give it, and a credit card
TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at
TL;DR: When Optimization Feels Like Guesswork Most donation pages are built once and left alone. Your team works hard to get the layout right, the ask amounts set, the copy
You’ve got to be a great improviser to work in the nonprofit sector. When your job is to find creative solutions for huge problems, that kind of thinking “on the
Elevate your donor relationships with our 5 fundraising email templates. Designed for giving situations, each appeal feels personalized and urgent.
Nonprofit email marketing is an incredible tool. It’s a direct line to your most engaged donors and a reliable way to deliver your important messages. Unfortunately, it’s also difficult to
The word “Powerful” is one of the more popular words in the software lexicon. It sounds impressive, and it gets people excited because they want to know that their software
Learn how to strategically manage your nonprofit marketing budget to maximize impact and engagement in an evolving digital landscape.
When we talk about growing your nonprofit, we often talk about donor relationships. The truth is, they are simply relationships. It is a connection that you build, over time, with
A sophisticated nonprofit CRM can be pricey. Especially if you’re looking for a tool to optimize your organization, you should be prepared to make an investment. People understand this, but
One constant you’ll find across every organization, no matter what kind, is the problem of scale. The habits and the processes that helped you, in the beginning, are suddenly making
The decision to give is a much different one than choosing a product or service to buy. In many ways, it’s much more personal and nuanced. Whether a donor is
The success of your fundraising efforts is due, in no small part, to your focus on donor relations. People need to care about your mission and believe in your process
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.
