Kristine Masta is a database and change management strategist, with an expertise in fundraising.
A few simple philosophies as a fundraiser:
- You need to be equally creative and analytical.
- It matters not if you are an expert or a novice user, your CRM is your friend. (And, Virtuous is very intuitive.)
- When you are organized, and let your CRM do the work, you have more time to be creative.
Disciplines
- Implementation to Go-Live
- Strategy & Change Management
- Training
- Data Integrity, Naming, Organizational Processes
- Integrations, Dashboards, Reports, Queries & Segmentations
- Gift Entry, Batch Imports, EOM Close
- Personalized Manual
- Fundraising Strategies and Execution
- MOM, YOY Reporting