Integration Allows Nonprofits to Set Personalized Request Amounts for Thousands of Donors at a Time – Based on Giving History, Wealth Research, and Behavioral Science.

Virtuous, an industry leader in nonprofit CRM and the only responsive fundraising platform, announced today a partnership with AskGenius®, a subsidiary of Prenger Solutions Group, that will produce a new business-critical integration for nonprofit organizations.

By combining AskGenius® with the power of Virtuous, fundraisers will have access to mission-critical tools that will enable them to tailor their fundraising approach to fit each individual donor creating a more personalized experience for donors that significantly increases charitable giving.

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See Virtuous and AskGenius in Action!

“Nonprofit leaders are going to be blown away when they see what Virtuous and AskGenius have built together for the modern development office.”

Nic Prenger, JD
Chief Executive Officer

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Inspire action, grow generosity

Decrease data silos
The live integration between Virtuous and AskGenius®
ensures teams can set ask amounts with accurate and effective data.
Remove the guesswork
Set thousands of ask amounts with just a few clicks of a button. No more pouring
over spreadsheets and donor reports to try and guess the right ask amount.
Goodbye impersonal asks
Send personalized direct mail fundraising appeals that suggest the most
appropriate financial ask of your donors and scale their support of your organization.

The live integration between Virtuous and AskGenius®
ensures teams can set ask amounts with accurate and effective data.

Set thousands of ask amounts with just a few clicks of a button. No more pouring
over spreadsheets and donor reports to try and guess the right ask amount.

Send personalized direct mail fundraising appeals that suggest the most
appropriate financial ask of your donors and scale their support of your organization.

"We have been using AskGenius since they launched and we’ve seen tremendous increases in our average gifts and recurring gifts from our supporters!"

The Roman Catholic Diocese of Phoenix had its most successful appeal in 15 years with the average gift increasing by 20%, and a 300% increase in recurring gifts.

Lisa Wentz
Director of Appeals, Roman Catholic Diocese of Phoenix

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Frequently Asked Questions

How does this work with DonorSearch and other wealth research services?

AskGenius uses all the data available to help nonprofits set the perfect ask amounts for each donor. If you use DonorSearch for wealth screening, AskGenius will use those data points to help create precise ask strings for each donor. Wealth research like that provided by DonorSearch will help create the most accurate ask strings possible, but it is not necessary for the solution to work.

How much access does AskGenius have to Virtuous data?

AskGenius can only access the data fields necessary to help a Virtuous client generate personalized ask strings and generate their mailing lists. Customers will need to grant AskGenius access to the data inside their Virtuous CRM.

Is my data secure?

Yes, data security is a top priority for AskGenius and Virtuous. We strictly adhere to data protection standards to ensure all customer data remains safe. AskGenius uses secure AWS servers for data storage, requires two- factor authentication for sign-ins, and uses AWS Amplify for password hashing. Virtuous customers can rest assured that their data is safe and secure. And AskGenius will never share or sell their data to any third-party organization. The data is used for the sole purpose of helping the nonprofit to set the perfect ask amounts for every donor prospect on their list.

If I have questions about AskGenius, who should I contact?

Customers can contact our dedicated support team with questions regarding AskGenius.

If I'm a Virtuous user, how can we get started using the Virtuous - AskGenius Integration?

We’d love to help you learn more! Simply reach out to your Account Manager about setting up a time for a demo.

One platform for all your team’s needs

Intelligent Forecasting

Stay on top of goals with intelligent forecasting — so you know what to expect. No more silos.

Gift Ask Pipeline

Manage a portfolio of major donors, or a team of gift officers, and see the probability to close all within your dashboard.

Segmentation

Send the right message, to the right person, at the right time with segmentation and tagging.

Project & Campaign Management

Manage giving projects, track metrics, and map to your preferred accounting system.

Responsive Donation Pages

Inspire donors to give on the go with mobile-responsive donation pages that tie directly back to campaigns or projects.

Integrations & API

Integrate with the cloud-based tools you love or plug into our robust API.

Expect more

Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.

Grow generosity with Virtuous.

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”

Todd Shinabarger

Chief Information Officer

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