The Responsive Fundraising Playbook

28 Practical Plays for Increased Generosity

In The Responsive Fundraising Blueprint, we outlined the framework leading nonprofits use to increase generosity from the modern donor. Using Listen, Connect and Suggest strategies, responsive nonprofits are able to leverage personalization, automation and relevant engagements to treat all their donors like major donors.

Now, we give you its companion, The Responsive Fundraising Playbook. Inside, you’ll find 28 practical opportunities to implement responsive fundraising at your nonprofit right now. Whether you want to identify the right signals to listen to, find the most important ways to connect or make the next best suggestion for each of your donors, we have a responsive fundraising play you can run today.

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12 Nonprofit Leaders Share Insights To Level-Up How You Engage And Retain Donors

12 Nonprofit Leaders Share Insights To Level-Up How You Engage And Retain Donors

Push Your Mission Forward Virtuous gathered in-the-trench nonprofit leaders and go-forward-minded industry insiders to share how nonprofits thrived in 2020 and how they can plan to fuel growth in 2021. …
Online Giving Playbook

Online Giving Playbook

The Quick Start Guide to Raising More Money Online Online giving is a critical part of your entire fundraising system. We know more donors giving more of their gifts online.…

Grow generosity with Virtuous.

Virtuous is the responsive fundraising software platform proven to help nonprofit organizations increase generosity by serving all donors personally, no matter their gift size.

“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer