
Partner Announcement: Instrumentl Summer Launch
The following blog is a re-posted article from our partners at Intrumentl. The new Instrumentl Discover turns prospecting into a conversation. Describe your program in plain language, then refine your

The following blog is a re-posted article from our partners at Intrumentl. The new Instrumentl Discover turns prospecting into a conversation. Describe your program in plain language, then refine your

TL,DR: Nonprofits leave $4-$7 billion on the table each year in underutilized corporate matching gifts. [1] Why? Two things drive this gap: But the programs continue to grow, with more

TL;DR: If you lead marketing or fundraising at a nonprofit, you already feel the squeeze. Donors have less attention to give, more places to give it, and a credit card

TL;DR: The Job Nobody Sees I spent fifteen years in Advancement Services in Higher Education before moving into product marketing. In all that time, I never once heard someone at

TL;DR: When Optimization Feels Like Guesswork Most donation pages are built once and left alone. Your team works hard to get the layout right, the ask amounts set, the copy

TL;DR The numbers on your dashboard might still look fine. But the work feels harder than it used to. Retention keeps sliding, more of your revenue rides on fewer donors,

TL;DR Most nonprofit teams are running two conversations about AI at once. Until leaders deal with the quiet conversation, the loud one goes nowhere. That’s the core of a recent

TL;DR If you lead fundraising at a rescue mission, you already know the work doesn’t leave much room for stepping back. Most weeks fill up with campaign deadlines, donor calls,

As part of my work at Virtuous, I’ve had the opportunity to connect with hundreds of amazing nonprofit leaders. And every time I jump off of a Zoom call, I’m

Now, every tool carries the Virtuous name—because every part of our platform is built with the same goal: to help you build better relationships and grow generosity at scale.

I couldn’t be more excited to announce our Series C funding round led by Susquehanna Growth Equity (SGE). This new investment represents a huge step forward for Virtuous in our

Announcing ‘The Responsive Nonprofit’—learn eight core practices to transform nonprofit innovation and drive impact. Get your copy today!

As donor churn and acquisition costs increase, here’s how leveraging your donor relationships and insights can help you boost average donor retention.

Acquiring and retaining donors is the lifeblood of any nonprofit organization. Accomplishing important charitable work requires predictable, sustainable revenue from a faithful group of supporters. For the past 8 years,

Most of the nonprofits we work with understand the importance of personalizing their donor communications. Donors are people, and they want to be treated like people… not just names in

2020 has been a year of massive change for nonprofits. From entire teams going remote overnight, to a chaotic election season, to a civil rights movement driving systemic change, to

Email is critical element for any nonprofit hoping to scale the mid- and lower-tier donor programs. In fact, recent studies on nonprofit marketing will tell you that email has become

Big data is being used to supercharge some of the world’s most high-performing organizations. Google, Toyota, and many top-performing nonprofits use data analytics to grow sales, reduce costs, increase giving,
Virtuous gives you the nonprofit CRM, fundraising, volunteer, and marketing tools you need to create responsive experiences that build trust and grow impact.
Everything you need to build better relationships and increase impact with confidence.
Send comprehensive, omni-channel campaigns to activate donors and increase engagement.
Produce virtual, hybrid, or in-person events that are personalized and raise more.
Recruit and mobilize volunteers to fill mission-critical needs without the back-office headache.
Design personalized donor journeys, plus automate back-office processes and task management.
Actionable insights to help retain donors and extend engagement.
Design effective online giving experiences that celebrate the impact of each donation.
Enterprise-grade business intelligence and analytics to improve decision-making.
Virtuous’ AI-powered Responsive Fundraising Platform is easy to use, automates key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.