Tag: donor communication

Preparing for Ethical Storytelling

What kinds of stories do you tell? Storytelling is an important part of fundraising and an essential component of the “Connect” part of the Responsive Framework. Through stories, supporters come

Person holding red box with a pink post-it note on the side that reads "Act Now"

3 Ways To Start Optimizing Your Donation Page

What Stops Donors from Completing Their Gifts Online? Did you know that 79% of people who visit an online donation page navigate away without giving? What can we do to increase conversions?