3 Essential Emails To Send For Giving Tuesday
For most nonprofits, email is a major part of Giving Tuesday. If your inbox gets as crowded as mine does this time of year, you may think that the global
Category: Marketing
Copywriting Tips For Year-End And Beyond
How do you inspire your supporters to give? From Giving Tuesday to the end of the year, you’ll be communicating with your supporters a lot. How can you make sure
Multi-Channel Donor Cultivation and Communication
If you want to connect with your donors, build deeper relationships, and create a community of enthusiastic fans of your nonprofit, you have to reach out. Most of the time,
How A/B Testing Drives Nonprofit Email Engagement and Helps You Listen to Your Supporters
A successful nonprofit email has many parts. It has a subject line that draws attention, a message that sparks passion, a layout that’s easy to navigate, and a suggestion/call to
Nonprofit Marketing: Bridging the Gap Between Givers and Good
There’s a lot of good to be done in the world. Whether you’re leading conservation efforts, running humanitarian services, or pursuing any one of the thousands of worthy nonprofit missions—the
Optimizing Your Nonprofit’s Website: Best Practices for 2021
According to 2019 trends, the average person in the US spends 6.5 hours a day on the internet. That adds up to nearly 100 days on the internet per year,
[Podcast] Cameron Ripley On Nonprofit Marketing
Cameron Ripley joins the Responsive Fundraising podcast to discuss the latest trends in nonprofit marketing. During our conversation we discuss the lessons learned from hundreds of nonprofit marketing campaigns in
Monthly Giving Program: Transform Your Fundraising & Build Sustainable Funding
Whenever nonprofit professionals talk about fundraising and communications, it doesn’t take long for one organization to come up as a shining example. Since its founding, the clean water nonprofit has
How Ministries & Faith-Driven Nonprofits Are Creating A Donor-Hero Culture
Virtuous brought together faith-driven nonprofit and ministry leaders across the U.S. for a virtual roundtable to talk about how to create a more generous, resilient, and hopeful future for the